What do Nike, Hermes, and Estee Lauder have in common? They all hired Swan Sit to get more customer loyalty . . .
“Consumer lifestyle is the key to opening the door to understanding the motivating factors that encourage their decisions to purchase.” ~Raj Girn, Founder, The Open Chest® Confidence Academy Hi Friend, I’ve written about marketing on a number of occasions over these past few months here, as well as for Entrepreneur.com as a subject matter expert, and what I find […]
Want to know what publicists are doing today to get experts and businesses seen, heard, and valued?
“One advantage of public relations – it’s cheaper than paid marketing to get you in front of new audiences to establish authority and consumer interest for your brand.” ~Raj Girn, Founder, The Open Chest® Confidence Academy Hi Friend, Although many business owners and executives recognize the importance of incorporating a marketing plan to grow, many don’t understand why and how […]
6 steps that can show you how to optimize your brand to stand out in an overcrowded marketplace . . .
“If you don’t have an intentional brand strategy for your personal, corporate, product or service brand, then you have one that’s unintentional, which will set you up to fail in the long run.” ~ Raj Girn, Founder, The Open Chest® Confidence Academy Hi Friends, We all know that there’s a lot of noise and clutter online as everyone scrambles […]